Hilton’s Expansion: Entering Five New Markets Worldwide

Following a successful year in 2023, during which Hilton experienced its most substantial development and unlocked a company record of 24,000 rooms across 132 hotels in the final quarter, Hilton is well-positioned for further growth in 2024.

Hilton currently leads in new room construction globally, with approximately one out of every five hotel rooms under construction set to be added to its portfolio. After entering new markets such as Monaco, Tunisia, and the Democratic Republic of Congo in 2023, Hilton’s focus for 2024 includes the debut of its first hotels in Bermuda, Paraguay, Nepal, Laos, and Timor-Leste.

Furthermore, Hilton’s renowned brands will extend their reach to new destinations this year. Established favourites like Hampton by Hilton, marking its 40th anniversary, will venture into Africa, while newer brands like LivSmart Studios by Hilton, Tempo by Hilton, and Spark by Hilton will expand their presence across the United States with new locations across the country.

First For Hilton Brands

First Hilton Hotel to Open in Paraguay with Hilton Garden Inn Asunción Aviadores del Chaco

Expected Opening: Q3 2024

The brand-new Hilton Garden Inn Asunción Aviadores del Chaco is ideally located right off the Avenida Aviadores del Chaco. Situated within less than a kilometre from the World Trade Center Asunción and the TLP petroleum products company, the hotel offers a strategic location, catering to both business and leisure travellers. Guests enjoy easy access to premier shopping destinations such as Shopping del Sol and Paseo Carmelitas shopping malls, both within two kilometres. Furthermore, Pacific Private University is conveniently located just under 10 minutes away, making the property an ideal accommodation choice for university visitors.

Hilton to Debut in Kathmandu with Hilton Kathmandu

Expected Opening: May 2024

Hilton Hotels & Resorts makes its inaugural entry into Nepal with the unveiling of Hilton Kathmandu, centrally located in the Kathmandu Valley. This establishment embodies a seamless fusion of Nepal’s cultural heritage and contemporary architecture, offering sweeping vistas of the magnificent Himalayan mountain range. Featuring 173 well-appointed guest rooms, the hotel also presents flexible event spaces adaptable to various gatherings.

Guests can indulge in a diverse culinary journey, from an all-day dining spot to a panoramic rooftop bar. A grab-and-go deli adds a unique street market vibe. The property showcases local artistry and cultural flair, inviting guests to immerse in vibrant ambiance.

Bermudiana Beach Resort, Tapestry Collection by Hilton Will Be the First Hilton property in Bermuda

Expected Opening: Q4 2024

Bermudiana Beach Resort, Tapestry Collection by Hilton will be located steps away from pristine pink coral sand beaches. With 111 rooms, the resort will boast a clifftop bar and restaurant affording panoramic views of the turquoise reefs below. Guests can bask in relaxation at the ocean-view pool bar and grill, take leisurely strolls on the secluded beach reachable by elevator, or explore underwater wonders while snorkeling along the coast. For those seeking rejuvenation, the resort offers a luxurious spa, a serene yoga terrace, and a fully-equipped fitness center.

Hilton to Debut in Laos with DoubleTree by Hilton Vientiane

Expected Opening: Q3 2024

Hilton debuts in Laos with DoubleTree by Hilton Vientiane, located at the intersection of Rue Setthathilath and Rue Manthatourath, near the iconic That Dam stupa. This downtown area is home to beautiful colonial French architecture and a wide range of quaint restaurants and cafes. Within walking distance are cultural sites like the Presidential Palace and Sisaket Temple, as well as local markets such as Talat Sao Morning Market and Riverside Night Market. The hotel is conveniently situated about five kilometers from Wattay International Airport.

First International Hotel to Open in Timor-Leste with Hilton Dili Palm Springs

Expected Opening: Q3 2024

Hilton Dili Palm Springs marks the first international hotel in Timor-Leste. Nestled in Dili’s embassy and business district, it offers scenic views of the tropical mountains and shimmering ocean along the north coast. With its contemporary design and locally inspired décor, the hotel promises to be a serene retreat for both business and leisure travellers. Boasting 150 refined rooms and suites adorned with Timorese accents and private balconies, the hotel also features four unique dining venues, eight versatile meeting and event spaces, including a rooftop area with stunning mountain vistas. Additional amenities include an executive lounge, outdoor pool, fitness center, and Pilates studio.

Brands Enter New Markets

Motto by Hilton Enters South America

Opened: January 2024

Located in a historical and trendy neighbourhood lies Motto by Hilton Cusco. Ideal for exploring city sites like Plaza de Armas, the Cusco Cathedral, and the Temple of the Sun Qorikancha, the 58-room hotel is the ideal launchpad to the city. Combing ancient wonders with modern charms, cleverly compact design, confirmed connecting rooms and purposeful common spaces are welcomed features after a busy day of exploring Cusco.

DoubleTree by Hilton Debuts in Argentina with DoubleTree by Hilton Buenos Aires

Opened: January 2024

DoubleTree by Hilton Buenos Aires, Argentina’s first property under the brand, seamlessly combines modern comfort and charm, complete with DoubleTree’s signature warm cookie welcome. Ideally situated near popular attractions like the Obelisco, Plaza de Mayo, and the Puerto Madero Waterfront, all within two kilometers, it caters to both business and leisure travelers. With three on-site restaurants—Azorin for local specialties, Gongora for light bites, and Machado Café offering a private breakfast for exclusive guests—alongside thoughtful fitness and relaxation amenities, guests can experience the vibrant energy of Buenos Aires while enjoying DoubleTree’s renowned hospitality and comfort.

Waldorf Astoria Hotels & Resorts Debuts in Seychelles

Opened: January 2024

Waldorf Astoria Seychelles Platte Island sets a new standard for luxury in the Indian Ocean. Located just over 130 kilometres south of Mahé, this resort occupies a pristine atoll surrounded by palm forests, protected lagoons, and vibrant coral reefs. Featuring 50 seafront villas, including up to five-bedroom options, each with a private pool and personal concierge, the resort offers unique vacation experiences. Platte Island’s untouched beauty, home to native wildlife like Hawksbill turtles, eagle rays, and whale sharks, promises guests an unparalleled sense of magic and countless memorable moments.

Hilton Opens its First Fully Residential Luxury Development for Conrad Hotels & Resorts in the Middle East, Conrad Bahrain Financial Harbour

Opened: February 2024

The highly anticipated opening is part of the Bahrain Financial Harbour, a commercial waterfront development located in Bahrain Bay. With 96 suites and two penthouses, including Bahrain’s first SUSHISAMBA restaurant, the property provides an exceptional location for hotel guests and residents to enjoy spectacular coastal views of the Arabian Gulf while being conveniently located in the heart of the capital city’s up-and-coming business and residential district.

The First Curio Collection by Hilton Property Enters East Africa

Opened: March 2024

Located on the edge of Karura Forest near Nairobi’s business district, Kwetu Nairobi, part of the Curio Collection by Hilton, marks the brand’s debut in East Africa. With 102 rooms spread across five blocks overlooking the forest, each with its own private butler, the hotel offers a personalised experience. Culinary options include a rooftop bar and specialty restaurant, while ten meeting rooms cater to corporate events amidst lush garden views. Guests can also enjoy recreational facilities like an outdoor pool, fitness center, and spa.

Hilton Welcomes its First Canopy by Hilton Resort Property Worldwide with Canopy by Hilton Seychelles

Opened: March 2024

Nestled on Mahé’s Anse à la Mouche beach, the world’s first Canopy by Hilton resort offers 120 guest rooms and intimate event spaces inspired by local culture. Guests can dine at two venues, relax at the spa, swim in the beach-accessible pool, or snorkel in crystal-clear waters. Conveniently located, it’s just a 10-minute drive from Jardin du Roi Spice Garden and 20 minutes from Seychelles Golf Club.

Hilton to Make its Debut in the Stunning Azores Islands with DoubleTree by Hilton Lagoa Azores

Expected Opening: Q2 2024

This year, the breathtaking Azores Islands, a paradise for nature lovers, will introduce its very first Hilton hotel. The brand-new DoubleTree by Hilton Lagoa Azores will feature 101 guest rooms, an all-day dining restaurant serving locally inspired dishes, a lobby bar, outdoor pool with a poolside bar, and spa and fitness facilities. Business travellers will find convenience in its proximity to the nearby business park and its 210 square meters of event space, including four meeting rooms.

Hilton’s First Curio Collection by Hilton Property in Croatia to Open with Keight Hotel Opatija

Expected Opening: Q2 2024

The 54-guest room Keight Hotel Opatija, Curio Collection by Hilton will feature a rooftop sundeck with a swimming pool and bar for guests to relax, overlooking the red-tiled roofs that adorn the town centre’s 19th-century buildings. A second bar and restaurant on the ground floor will allow guests to choose between alfresco dining on the rooftop and casual indoor meals. Located in the heart of the seaside resort town Opatija, Keight Hotel Opatija, Curio Collection by Hilton will be less than a two-minute walk from the sea.

Embassy Suites by Hilton to enter the U.A.E with the opening of Embassy Suites by Hilton Dubai Business Bay

Expected Opening: Q2 2024

Nestled on Marasi Drive in Dubai Business Bay, Embassy Suites by Hilton Dubai Business Bay is only three kilometres to Dubai Downtown, Burj Khalifa and Dubai Mall. Guests can enjoy spacious suites, free made-to-order breakfast every morning, and complimentary snacks and drinks at the nightly Evening Reception. The property also offers multifunctional, sunlit meetings and event spaces that can be customised for various needs.

Motto by Hilton Hong Kong Soho, First Brand of Its Kind in Asia, to Open in 2024

Expected Opening: Q3 2024

Motto by Hilton Hong Kong Soho, a chic urban lifestyle hotel, offers compact guest rooms, vibrant social spaces, and curated dining options, perfect for urban explorers. As the first Motto by Hilton in Asia Pacific, it’s nestled in Sheung Wan, renowned for its dining, boutiques, and art galleries, immersing guests in the city’s vibrant energy. With 274 premium micro rooms, including connectable suites for larger groups, the hotel caters to diverse needs. It also serves as a local hotspot for morning coffee or after-work hangouts, hosting creative events, block parties, and offering third-wave coffee from local roasters.

Canopy by Hilton to Debut in Japan with Canopy by Hilton Osaka Umeda

Expected Opening: Q3 2024

Debuting in Japan, Canopy by Hilton Osaka Umeda is a harmonious blend of tradition and innovation. Boasting 308 rooms across 16 floors, this premium lifestyle hotel caters to the cool and cultured crowd keen on exploring the city like locals. With locally inspired design, contemporary service, and a sophisticated yet comfortable ambiance, it offers an aspirational urban living experience in a boutique environment. Guests can indulge in authentic dining experiences at relaxed yet festive restaurants, while the guest rooms offer spacious layouts with a touch of glamour for a cozy home-away-from-home feel.

Tru by Hilton to debut in Chile with Tru by Hilton Chillan Ferrat

Expected Opening: Q3 2024

The upcoming Tru by Hilton Chillan Ferrat will be ideally situated in front of Chillan’s “Plaza de Armas,” the heart of the city. It will be part of the largest mixed-use development in the area, offering office and retail spaces alongside the hotel for added convenience. Guests will have easy access to the city’s business district, government offices, and the regional hospital, all within walking distance. Additionally, the hotel’s location provides quick access to sought-after thermal and ski destinations just an hour’s drive away. As the only international branded hotel in Chillan, Tru by Hilton Chillan Ferrat will offer the best accommodation choice for both corporate and leisure travellers.

Tru by Hilton to debut in Colombia with Tru by Hilton Cali Sur

Expected Opening: Q4 2024

The upcoming Tru by Hilton Cali Sur will be strategically located in the southern part of Cali, near the upscale neighbourhood of Ciudad Jardin. Guests will have easy access to prominent attractions, including shopping centre like Jardin Plaza and Unicentro, as well as Valle de Lili Hospital. The area also features universities, the Colgate-Palmolive Factory, warehouses for Postobon and Bavaria, and the prestigious Club Campestre. Designed for both leisure and corporate travellers, the hotel offers a vibrant and consistent experience at an affordable rate.

First All-Inclusive Curio Collection by Hilton Property in Dominican Republic to Open with Zemi Miches All-Inclusive Resort, Curio Collection by Hilton

Expected Opening: Q4 2024

Located north of Punta Cana in Miches, a coastal town, the new 502-room beachfront all-inclusive resort offers access to pristine beaches, mountain landscapes, and lush surroundings. 9 dining options range from Asian to Taino, Italian, and seafood, alongside an all-day buffet, lobby bar, and sports bar. Guest amenities include a night club, kids club, retail shops, sprawling pool complex with water park, fitness center with juice bar, and a dedicated spa building with 10 treatment rooms, a beauty salon, and sauna.

Hampton by Hilton to Debut in Africa with the Opening of Hampton by Hilton Grayston Sandton

Expected Opening: Q4 2024

Hampton by Hilton Grayston Sandton marks the brand debut of Hampton by Hilton in Africa. The property will be situated in one of the most affluent areas in Johannesburg, and will feature 158 guest rooms, a welcome zone, fitness area and an outdoor pool.

Waldorf Astoria Hotels & Resorts to Debut in Costa Rica with Waldorf Astoria Costa Rica Punta Cacique

Expected Opening: Q4 2024

Waldorf Astoria Costa Rica Punta Cacique will redefine sustainable luxury, blending Costa Rica’s “Pura Vida” lifestyle with Waldorf Astoria’s renowned sophistication and personalized service. Situated amidst 200 miles of breathtaking coastline, the resort boasts dramatic scenery, lush forests, and pristine beaches. Its thoughtful design seamlessly integrates modern architecture and world-class amenities with the tropical surroundings, allowing guests to connect with nature and enjoy ocean views from every corner, including the 148 spacious guest rooms and 40 suites designed for ultimate privacy. Culinary excellence awaits at the resort’s dining venues, complemented by a holistic wellness center featuring a cenote-inspired spa, state-of-the-art gym, movement studio, outdoor yoga, and lap and thermal pools.

Rapid Growth of Hilton’s Newest Brands

LivSmart Studios by Hilton to open its first property in Kokomo, Indiana

Expected Opening: Q3 2024

Conveniently located in Kokomo, Indiana, LivSmart Studios by Hilton Kokomo offers 137 studio apartment-style rooms tailored for long-term guests. Each suite features fully-equipped kitchens with a full-sized refrigerator, dishwasher, microwave, and two-burner stovetop. Guests can also access a retail market, spacious guest laundry room, and a modern fitness center.

Hilton’s Newest Lifestyle Brand, Tempo by Hilton, Continues Expansion

After Tempo by Hilton’s successful launch in Times Square last August, the brand opened its second property, the 306-room Tempo by Hilton Nashville Downtown in February. Designed with three zones for function and comfort, Tempo by Hilton guest rooms feature a Get Ready Zone for preparing for the day or evening, a spacious bathroom with deluxe amenities, and a sleep environment with exclusive Sealy Accelerate mattresses and modern amenities like a 65-inch TV and mini-refrigerator. Wellness rooms, equipped with a Peloton bike, are also available, while food and beverage offerings from Bluestone Lane add to the guest experience. Future openings for the brand include Tempo by Hilton Louisville Downtown NuLu in Q2 and Tempo by Hilton Raleigh Downtown in Q3.

Spark by Hilton Accelerates its US Expansion and Enters Canada

In October 2023, Hilton debuted its first Spark by Hilton in Mystic, Connecticut, just eight months after announcing the new premium economy brand focused on conversions. Key features of Spark by Hilton include a 24-hour retail market and complimentary breakfast offering premium coffee, juice, and a signature bagel bar, all served in a welcoming public space with communal tables and rocking chairs, perfect for breakfast or work. In 2024, the pet-friendly brand plans to open new properties in Q2 in Nashville, Atlanta, and San Antonio, with anticipated entries into Canada this year in Toronto/Markham and Oshawa.

Published by Australian Hospitality Alumni Network Vietnam (AHA Vietnam)

The Official Platform for Australian Hospitality & Tourism Alumni and Professionals in Vietnam.

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