Hue’s Cultural Branding Journey in the European Tourism Market

Vietnam’s ancient capital, Hue, is enhancing its tourism presence in Europe through cultural showcases, promotional programs, and international collaborations. Recent campaigns have attracted increased interest from Polish, German, and Czech travelers, emphasizing Hue’s unique heritage and culinary offerings. These efforts aim to establish Hue as a prominent cultural destination on the global travel map.

Mui Ne Beach Named Southeast Asia’s Top Watersports Destination

Mui Ne Beach in Lam Dong Province is recognized as a top watersports destination by National Geographic Traveler, praised for its strong winds and scenic landscapes. The area, known as Vietnam’s “resort capital,” aims to attract 9 million visitors by 2025, positioning itself as a significant tourism hub in Southeast Asia.

Vietnam Drives Strategic Action for a Sustainable Tourism Future in the GMS

On November 18 in Ninh Binh, VNAT and SECO hosted the International Conference on Sustainable Tourism Development in the Greater Mekong Subregion. Over 100 delegates discussed collaborative strategies for sustainable tourism amidst climate challenges. Vietnam showcased its tourism growth and leadership, advocating for a unified approach aligning with the 2030 Sustainable Development Strategy.

Phu Tho works to turn Mien Doi terraced fields into highlight on Vietnam’s tourism map

The Mien Doi terraced fields in Phu Tho Province are undergoing development to enhance tourism and preserve local culture. The recent Mien Doi Terraced Field Festival celebrated Muong heritage while promoting eco-tourism. Emphasis on sustainable practices and community-based tourism aims to economically benefit the local residents and elevate the region’s attractiveness. The Mien Doi terracedContinue reading “Phu Tho works to turn Mien Doi terraced fields into highlight on Vietnam’s tourism map”

Sustainable Tourism Growth in Northern Vietnam’s Highlands

Thanks to the efforts of local communities and more structured investment flows, tourism is emerging as a new growth engine for remote and mountainous areas, where indigenous culture and authentic experiences have become the region’s defining assets. Investment revitalises mountain tourism After a subdued period in 2024 due to natural disasters, tourism in many uplandContinue reading “Sustainable Tourism Growth in Northern Vietnam’s Highlands”

Explore Cát Bà Island: Southeast Asia’s Adventure Gem

National Geographic has named Vietnam’s Cát Bà Island one of the best islands in Southeast Asia, describing it as an ideal destination for adventure travelers. Part of the Cát Bà Archipelago in the northern port city of Hai Phong, the area consists of 367 islands, with Cát Bà being the largest. Located adjacent to UNESCO WorldContinue reading “Explore Cát Bà Island: Southeast Asia’s Adventure Gem”

Experience Culture at Hanoi Autumn Festival 2025

The third Hanoi Autumn Festival will take place from November 21-23 at Tran Nhan Tong Pedestrian Street and Thong Nhat Park, offering visitors a rich blend of cultural, artistic and tourism experiences, according to the municipal Department of Tourism. This year’s edition will bring together around 150 booths representing localities, travel companies, airlines, craft villagesContinue reading “Experience Culture at Hanoi Autumn Festival 2025”

Hoi An Welcomes Over 17 Million Visitors in 13 Years

Hoi An Ancient Town has attracted 17.4 million ticketed visitors since 2012, showcasing its global allure. The city has a conservation plan emphasizing preservation while promoting tourism. Ongoing investments in restoration and cultural heritage have garnered accolades, although urbanization poses challenges. A unified management approach is crucial for maintaining authenticity and integrity.

Vietnam’s Tourism Sector Accelerates in the Year-End “Golden Season”

Vietnam’s tourism industry is thriving as it heads into a peak season aimed at attracting 25 million international visitors by 2025. In the first ten months of 2025, international arrivals rose by 21.5%, mainly from Asia. Revenue increased significantly, prompting travel companies to enhance services and prepare for high demand.

Phu Quoc Named One of the World’s Top Trending Destinations for 2026

Phu Quoc, a tropical island in Vietnam, has gained international attention, ranking second in Skyscanner’s Trending Destinations 2026 report with a 184% increase in flight searches. Enhanced infrastructure, 30-day visa-free entry, and diverse attractions position it as a rising star in Southeast Asia’s tourism, attracting over 1.2 million visitors in 2025.