Hanoi welcomed an unprecedented 30.94 million visitors in the first 11 months of 2025, marking a 22.1% increase year-on-year and the highest figure ever recorded for the capital. Tourism revenue during the period also surged 20.7% to reach VND120.6 trillion (US$4.57 billion). According to the municipal Department of Tourism, November alone saw 2.5 million visitors, a 14.7% rise compared to the same month inContinue reading “Hanoi Hits Record Tourism Milestone with Over 30 Million Visitors in 2025”
Category Archives: Tourism Promotion
Ho Chi Minh City – An attractive destination on Michelin’s culinary map
As part of efforts to implement Ho Chi Minh City’s Tourism Development Strategy to 2030, the municipal Department of Tourism has partnered with businesses to embed culinary experiences into tourism products. As a result, the city is steadily strengthening its presence on Michelin’s global culinary map, affirming its position as an emerging international gastronomic hub.Continue reading “Ho Chi Minh City – An attractive destination on Michelin’s culinary map”
Hue’s Cultural Branding Journey in the European Tourism Market
Vietnam’s ancient capital, Hue, is enhancing its tourism presence in Europe through cultural showcases, promotional programs, and international collaborations. Recent campaigns have attracted increased interest from Polish, German, and Czech travelers, emphasizing Hue’s unique heritage and culinary offerings. These efforts aim to establish Hue as a prominent cultural destination on the global travel map.
Phu Tho works to turn Mien Doi terraced fields into highlight on Vietnam’s tourism map
The Mien Doi terraced fields in Phu Tho Province are undergoing development to enhance tourism and preserve local culture. The recent Mien Doi Terraced Field Festival celebrated Muong heritage while promoting eco-tourism. Emphasis on sustainable practices and community-based tourism aims to economically benefit the local residents and elevate the region’s attractiveness. The Mien Doi terracedContinue reading “Phu Tho works to turn Mien Doi terraced fields into highlight on Vietnam’s tourism map”
Sustainable Tourism Growth in Northern Vietnam’s Highlands
Thanks to the efforts of local communities and more structured investment flows, tourism is emerging as a new growth engine for remote and mountainous areas, where indigenous culture and authentic experiences have become the region’s defining assets. Investment revitalises mountain tourism After a subdued period in 2024 due to natural disasters, tourism in many uplandContinue reading “Sustainable Tourism Growth in Northern Vietnam’s Highlands”
Explore Cát Bà Island: Southeast Asia’s Adventure Gem
National Geographic has named Vietnam’s Cát Bà Island one of the best islands in Southeast Asia, describing it as an ideal destination for adventure travelers. Part of the Cát Bà Archipelago in the northern port city of Hai Phong, the area consists of 367 islands, with Cát Bà being the largest. Located adjacent to UNESCO WorldContinue reading “Explore Cát Bà Island: Southeast Asia’s Adventure Gem”
Discover Lai Chau: Vietnam’s Hidden Gem Through Hanoi’s Tourism Initiatives
Hanoi is enhancing tourism collaboration with Lai Chau Province to attract international visitors to Vietnam’s northwestern region. A recent famtrip highlighted Lai Chau’s natural beauty and cultural heritage through visits to key attractions. The initiative aims to develop diverse tour products, boosting tourism revenue and showcasing the province’s unique landscapes and ethnic diversity.
Vietnam’s Thống Nhất Express Named Among World’s Most Impressive Train Journeys
Vietnam’s Thống Nhất Express, recognized as one of the world’s top 24 train journeys, spans 1,700 kilometers from Hanoi to Ho Chi Minh City. It showcases Vietnam’s diverse landscapes and rich heritage while promoting sustainable travel. This historic route offers immersive experiences, connecting cities and stories in an environmentally friendly way.
Hanoi and Vietnam Airlines Join Forces to Elevate Global Tourism Reach
Hanoi’s partnership with Vietnam Airlines aims to enhance tourism through improved destination marketing and air connectivity. The agreement focuses on promoting Hanoi’s cultural attractions globally, especially in key markets like Japan, Korea, France, and Australia. Collaborative efforts will include research, events, and sustainable tourism initiatives to boost visitor engagement and growth.
Da Nang Joins Emirates’ Global Network
On June 2, 2025, Da Nang became the third Vietnamese city in Emirates Airlines’ network, launching route EK370 from Dubai via Bangkok. The service operates four times weekly, enhancing international connectivity and promoting tourism and trade. This collaboration, over two years in the making, aims to boost economic growth in the region.
