Building Tourism From the Ground Up in Quảng Ngãi’s Highlands

Quảng Ngãi Province is shifting toward sustainable community tourism, focusing on cultural preservation and local livelihoods rather than mass tourism. Despite promising landscapes and rich cultural diversity, challenges like inadequate infrastructure and community skills hinder progress. Empowering local communities and enhancing tourism offerings are vital for sustainable growth and genuine visitor connections.

Go Co Village: A Coastal Heritage Embracing Sustainable Tourism

Go Co, an ancient fishing village in Sa Huynh, is emerging as a community-based tourism model, blending cultural preservation with sustainable livelihoods. With a history of 2,500 years, residents engage in traditional practices while hosting visitors. Recognized for its commitment to heritage, Go Co is nominated for the UN’s “Best Tourism Villages” award in 2025.