Scene by Scene: How Cinema Is Shaping Vietnam’s Travel Image 

Vietnamese cinema is significantly enhancing tourism by showcasing the country’s landscapes and cultural heritage through films like Mắt Biếc and Chuyện của Pao. International productions, such as Kong: Skull Island, further elevate this impact. The resulting interest in film locations fosters economic growth and deepens cultural connections, enriching both local and global audiences.

Vietnam’s 50th Reunification Day: A Milestone for Tourism and National Pride 

Vietnam celebrated the 50th National Reunification Day on April 30, 2025, commemorating the unification of North and South Vietnam. Nationwide festivities included parades, cultural exhibitions, and fireworks, drawing 1.95 million visitors to Ho Chi Minh City. The event highlighted unity, cultural heritage, and substantial growth in tourism, reaffirming national pride.

Independent Travel Take Center Stage in Vietnam for 2025

In 2025, Vietnam’s tourism is transforming, driven by Gen Z and Millennials who favor independent and sustainable travel. Over 70% opt for DIY trips, boosted by social media influence. A significant 77% prioritize sustainability, engaging in practices that benefit local economies and cultures, highlighting a shift toward impactful travel experiences.

Redefining family vacations: Club Med unveils the first family oasis in Asia Pacific 

Vietnam, 10 April 2025 – Club Med, the leader in premium all-inclusive holidays for 75 years, is thrilled to announce the launch of the brand new Family Oasis at Club Med Phuket, marking its first dedicated family space in the Asia Pacific region. This exciting innovative offering reinforces Club Med’s commitment to providing unparalleled familyContinue reading “Redefining family vacations: Club Med unveils the first family oasis in Asia Pacific “

Vietnam’s Music Videos: A New Wave of Tourism Promotion

High-quality music videos can enhance cultural pride and boost tourism. Hoa Minzy’s “Bac Bling,” showcasing Bac Ninh’s heritage, achieved 100 million views quickly, promoting local tourism. Initiatives like free tours and collaborative promotions highlight Vietnam’s natural beauty and culture, resulting in a significant increase in visitors and tourism revenue in Bac Ninh.

The 8th Hospitality Vietnam Conference in April: Transforming Vietnam’s Hospitality Landscape

The 8th Hospitality Vietnam Conference (HVC2025) is set for April 15-16 in Ho Chi Minh City, attracting over 500 guests and 80 speakers. It focuses on hospitality trends, emphasizing innovation, sustainability, and investment. The event features three summits on hotel investment, design, and revenue, promoting industry knowledge and cooperation in Asia.

Top Adventure Travel in Vietnam: Phong Nha-Ke Bang National Park

According to Wanderlust, the Phong Nha – Ke Bang National Park captivates adventure seekers with its majestic cave systems hidden within pristine forests and unspoiled natural landscapes. The UK-based travel magazine Wanderlust has named the Phong Nha-Ke Bang National Park in the central province of Quang Binh as the top adventure travel destination in Vietnam.Continue reading “Top Adventure Travel in Vietnam: Phong Nha-Ke Bang National Park”

Ho Chi Minh City’s Metro Line 1 in the Top 100 Greatest Places of 2025 by Time Magazine

In a proud moment for Vietnam, TIME Magazine has named Ho Chi Minh City’s Metro Line 1 as one of the World’s 100 Greatest Places to Visit in 2025—the only Vietnamese destination to make the prestigious list. This marks the seventh year that TIME has published its list of ideal destinations, evaluated based on criteriaContinue reading “Ho Chi Minh City’s Metro Line 1 in the Top 100 Greatest Places of 2025 by Time Magazine”

Club Med Brings Zico 10 Camp to Asia Next Summer

Club Med, the global leader in premium all-inclusive holiday experiences, is thrilled to announce an exclusive collaboration with a legendary soccer icon, Arthur Antunes Coimbra, better known as Zico. The coveted Zico 10 Camp will kick-off at Club Med Kiroro Grand in Summer 2025.

Explore a series of special activities of HCMC Tourism Festival 2025

The 2025 Ho Chi Minh City Tourism Festival, themed “Conclusion and Shining,” will take place from April 3 to 6 at September 23 Park. Featuring over 100 booths, it will promote local tourism with nearly 900 products and services, alongside exhibitions, cultural performances, and significant discounts. Highlights include historical sites and cultural activities.